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Principles of Marketing (14th Edition) ( Rapidgator - Netload )

   
Principles of Marketing (14th Edition)

Principles of Marketing (14th Edition) By Philip Kotler, Gary Armstrong
2011 | ISBN: 0132167123 | 744 pages | PDF | 33 MB


Learn how to create value and gain loyal customers.
Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.
The fourteenth edition includes coverage on sustainability and a focus on marketing in today's challenging economic climate.

Medical Physiology: Principles for Clinical Medicine (4th edition) ( Extabit - Rapidgator )

   
Medical Physiology: Principles for Clinical Medicine (4th edition)

Rodney A. Rhoades, David R. Bell - Medical Physiology: Principles for Clinical Medicine (4th edition)
Published: 2012-02-08 | ISBN: 1609134273 | PDF | 851 pages | 43.50 MB


Medical Physiology presents the physiological concepts essential to clinical medicine. Each chapter provides conceptual diagrams to facilitate comprehension of difficult concepts, and presents both normal and abnormal clinical conditions to illustrate how physiology serves as an important basis for diagnosis and treatment. Hallmark pedagogical features emphasize problem-solving skills and promote review and retention: Clinical Focus and From Bench to Bedside boxes, a comprehensive glossary, and online USMLE-style review questions with answers and explanations. Companion web site offers additional resources for students (question bank, animations, searchable text) and faculty (image and test banks, PowerPoint slides for use in class).

Principles of Marketing (14th Edition) ( Netload - Rapidgator )

   
Principles of Marketing (14th Edition)

Philip Kotler, Gary Armstrong, "Principles of Marketing (14th Edition)"
2011 | ISBN-10: 0132167123 | MOBI | 744 pages | 16,7 MB

Learn how to create value and gain loyal customers.

Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.

The fourteenth edition includes coverage on sustainability and a focus on marketing in today's challenging economic climate.

Principles of Marketing (14th Edition) ( Letitbit - Rapidgator )

   

Principles of Marketing (14th Edition)

Principles of Marketing (14th Edition)
2011 | ISBN-10: 0132167123 | MOBI | 744 pages | 16,7 MB

Principles of Marketing (14th Edition) ( Rapidgator - Extabit - Lumfile )

   
Principles of Marketing (14th Edition)

Philip Kotler, Gary Armstrong, "Principles of Marketing (14th Edition)"
English | 2011 | ISBN: 0132167123 | 744 pages | PDF | 33 MB


Learn how to create value and gain loyal customers.
Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.
The fourteenth edition includes coverage on sustainability and a focus on marketing in today's challenging economic climate.

Contemporary Marketing by Louis E. Boone ( Lumfile )

   
Contemporary Marketing by Louis E. Boone

Contemporary Marketing by Louis E. Boone
Publisher: South-Western College Pub; 13 edition (January 3, 2007) | ISBN: 0324536380 | Pages: 784 | PDF | 41.3 MB

Principles of Internet Marketing: New Tools and Methods for Web Developers ( Extabit )

   
Principles of Internet Marketing: New Tools and Methods for Web Developers

Principles of Internet Marketing: New Tools and Methods for Web Developers by Jason I. Miletsky
Publisher: Course Technology; 1 edition (February 2, 2009) | ISBN: 1423903196 | Pages: 480 | PDF | 16.71 MB


PRINCIPLES OF INTERNET MARKETING: NEW TOOLS AND METHODS FOR WEB DEVELOPERS helps readers understand the "why" behind the "how" of Web site development. It teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, how they build an audience, and most importantly, how companies use the Web to earn revenue and build recognition among their desired market. You will learn the strategies used to drive traffic to a site, the tools that are available to keep audiences coming back (with a focus on social media tools), and the role marketing plays in the building a successful Web site.

Principles of Marketing 12th Edition ( Uploaded - Rapidgator )

   
Principles of Marketing, 12th Edition

Philip Kotler, Gary Armstrong, "Principles of Marketing, 12th Edition
Download Filehost: Rapidgator.net, Uploaded.net"

English | 2007-03-09 | ISBN: 0132390027, 0137128274 | 723 pages | PDF | 116.59 mb


The 12th edition of this popular text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe. Thoroughly updated and streamlined, Principles of Marketing tells the stories that reveal the drama of modern marketing, reflecting the major trends and forces that are impacting this dynamic and ever-changing field. Topics include: the marketing environment, managing information, consumer & business buyer behavior, segmentation, targeting, and positioning, branding strategies, distribution channels, advertising and sales promotion, direct marketing, and the global marketplace. An excellent tool for anyone in marketing and sales, whether self- or corporate- employed.

Economics: Principles Applications and Tools (7th Edition) ( Uploaded - Ryushare - Rapidgator )

   
Economics: Principles, Applications and Tools (7th Edition)

Economics: Principles, Applications and Tools (7th Edition) By Arthur O'Sullivan, Steven Sheffrin, Stephen Perez
2011 | 792 Pages | ISBN: 0132555239 | PDF | 47 MB


For Principles of Economics courses.

Questions that drive interest, applications that illustrate concepts, and the tools to test and solidify comprehension.

Students come into their first Economics course thinking they will gain a better understanding of the economy around them. Unfortunately, they often leave with many unanswered questions. To ensure students actively internalize economics, O'Sullivan/Sheffrin/Perez use chapter-opening questions to spark interest on important economic concepts, applications that vividly illustrate those concepts, and chapter-ending tools that test and solidify understanding.

Contemporary Marketing ( Rapidgator - Ryushare - Uploaded )

   
Contemporary Marketing

Contemporary Marketing
Download Filehost: Rapidgator.net, Uploaded.net, Ryushare.com by Louis E. Boone

Publisher: South-Western College Pub; 13 edition (January 3, 2007) | ISBN: 0324536380 | Pages: 784 | PDF | 41.3 MB


Products often begin their lives as something extraordinary and as they grow they continue to evolve. The most successful products in the marketplace are those that know their strengths and have branded and marketed those strengths to form a passionate emotional connection with loyal users and relationships with new users every step of the way. In CONTEMPORARY MARKETING, 13e, students will find a text that includes everything they need to know in order to begin a marketing career, as well as things that will help them understand how to look at their own studies and their own careers as a marketing adventure. All the components of the marketing mix are included along with a lot of other compelling and thought-provoking ideas and concepts. Since its first edition, CONTEMPORARY MARKETING continues to showcase the foundations of marketing principles while featuring the newest trends and research in the discipline.

Principles of Marketing 14th Edition ( Ryushare - Uploaded - Rapidgator )

   
Principles of Marketing, 14th Edition

Philip Kotler, Gary Armstrong, "Principles of Marketing, 14th Edition
Download Filehost: Ryushare.com, Rapidgator.net, Uploaded.net "

English | 2011 | ISBN: 0132167123 | PDF | 744 pages | 33 MB


Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.

International Marketing 15 edition ( Ryushare - Extabit - Rapidgator )

   
International Marketing, 15 edition

Philip Cateora, "International Marketing, 15 edition
Download Filehost: Extabit.com, Ryushare.com, Rapidgator.net "

2010 | ISBN: 007352994X | 742 pages | PDF | 29 MB


Cateora and Graham’s International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 15th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.

Emarketing: The Essential Guide to Digital Marketing 4th edition ( Ryushare - Uploaded - Rapidgator )

   
Emarketing: The Essential Guide to Digital Marketing, 4th edition

Emarketing: The Essential Guide to Digital Marketing, 4th edition
Download Filehost: Rapidgator.net, Uploaded.net, Ryushare.com By Rob Stokes

2011 | 570 Pages | ISBN: 0620502665 | PDF | 51 MB


What the team from Quirk have been able to do is create a solid book on eMarketing that will be useful for a long time, regardless of the continuous changes in this field. This eMarketing textbook addresses the core principles one needs to understand to use marketing principles effectively in the online space in a highly accessible format.

If you are a marketer, this is a must have book; if you know a marketer, do him or her a favour and get it for them; if you are just interested in eMarketing and want to expand your general business knowledge, buy two copies - someone will want to borrow this from you.

Principles of Data Mining, 2nd Edition ( Rapidgator - Uploaded )

   
Principles of Data Mining, 2nd Edition

Principles of Data Mining, 2nd Edition
Download Filehost: Rapidgator.net, Uploaded.net

English | ISBN: 1447148835 | 2013 | PDF | 454 pages | 3 MB

Data Mining, the automatic extraction of implicit and potentially useful information from data, is increasingly used in commercial, scientific and other application areas. Principles of Data Mining explains and explores the principal techniques of Data Mining: for classification, association rule mining and clustering. Each topic is clearly explained and illustrated by detailed worked examples, with a focus on algorithms rather than mathematical formalism. It is written for readers without a strong background in mathematics or statistics, and any formulae used are explained in detail. This second edition has been expanded to include additional chapters on using frequent pattern trees for Association Rule Mining, comparing classifiers, ensemble classification and dealing with very large volumes of data. Principles of Data Mining aims to help general readers develop the necessary understanding of what is inside the black box so they can use commercial data mining packages discriminatingly, as well as enabling advanced readers or academic researchers to understand or contribute to future technical advances in the field. Suitable as a textbook to support courses at undergraduate or postgraduate levels in a wide range of subjects including Computer Science, Business Studies, Marketing, Artificial Intelligence, Bioinformatics and Forensic Science.

Essentials of Marketing, 2nd edition ( Rapidgator - Uploaded )

   
Essentials of Marketing, 2nd edition

Franc Brassington, "Essentials of Marketing, 2nd edition
Download Filehost: Uploaded.net, Rapidgator.net "

2007 | ISBN-10: 027370818X | 568 pages | PDF | 10 MB

Brassington and Pettitts Essentials of Marketing is the indispensable introduction to the subject for all students taking a short or one-semester Marketing module whatever their background. The second edition retains the lively writing style and authority of the authors Principles of Marketing, and highlights the links between theory and practice by using fresh and topical case studies drawn from real-life, whilst focussing on the most important concepts and theories of Marketing. Essentials of Marketingalso boasts an unrivalled selection of online learning resources at www.pearsoned.co.uk/brassington, which includes multiple choice questions that test your learning and help monitor your progress, video interviews with top Marketing Managers, answering your questions on how they use the theories of marketing every day in their professional lives, a full online Glossary explaining the key terms of the subject, and weblinks for every chapter that help take your learning further! Dr Frances Brassington is Senior Lecturer in Retail Management and Marketing at Oxford Brookes University Dr Stephen Pettitt is Deputy Vice-chancellor of the University of Bedfordshire

Principles of Clinical Pharmacology, Third Edition ( Rapidgator - Uploaded - Ul )

   
Principles of Clinical Pharmacology, Third Edition

Principles of Clinical Pharmacology, Third Edition
Download Filehost: Rapidgator.net, Ul.to, Uploaded.net by Arthur J. Atkinson Jr., Shiew-Mei Huang, Juan J.L. Lertora and Sanford P. Markey

English | 2012 | ISBN: 0123854717 | ISBN-13: 9780123854711 | 652 pages | PDF | 23,2 MB


Principles of Clinical Pharmacology is a successful survey covering the pharmacologic principles underlying the individualization of patient therapy and contemporary drug development.

Principles of Internet Marketing: New Tools and Methods for Web Developers ( Rapidgator - Uploaded )

   
Principles of Internet Marketing: New Tools and Methods for Web Developers

Jason I. Miletsky, "Principles of Internet Marketing: New Tools and Methods for Web Developers
Download Filehost: Uploaded.net, Rapidgator.net "

English | 2009 | ISBN : 1423903196 | 481 pages | PDF | 18,7 MB


Principles of Internet Marketing: New Tools and Methods for Web Developers (1st Edition) helps readers understand the "why" behind the "how" of Web site development. It teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, how they build an audience, and most importantly, how companies use the Web to earn revenue and build recognition among their desired market. You will learn the strategies used to drive traffic to a site, the tools that are available to keep audiences coming back (with a focus on social media tools), and the role marketing plays in the building a successful Web site.

Essentials of Marketing, 2nd edition ( PDF ) ( Uploaded )

   
Essentials of Marketing, 2nd edition ( PDF )
Essentials of Marketing, 2nd edition ( PDF )
Download Filehost: Uploaded.net

2007 | ISBN-10: 027370818X | 568 pages | PDF | 10 MB
Brassington and Pettitts Essentials of Marketing is the indispensable introduction to the subject for all students taking a short or one-semester Marketing module whatever their background. The second edition retains the lively writing style and authority of the authors Principles of Marketing, and highlights the links between theory and practice by using fresh and topical case studies drawn from real-life, whilst focussing on the most important concepts and theories of Marketing.

Contemporary Auditing, 9 edition ( Ryushare - Rapidgator - Uploaded )

   
Contemporary Auditing, 9 edition
Michael C. Knapp, "Contemporary Auditing, 9 edition
Download Filehost: Ryushare.com, Uploaded.net, Rapidgator.net "

English | ISBN: 1133187897 | 2012 | PDF | 592 pages | 10,4 MB


Knapps CONTEMPORARY AUDITING: REAL ISSUES AND CASES, Ninth Edition, uses real-world cases to acquaint you with the work environment of auditors. It also helps you to recognize the red flags that often accompany problem audits. This new edition offers exciting new cases that cover Lehman Brothers Holdings Inc., First Keystone Bank, Foamex International Inc., Phillips Petroleum Company, and Freescale Semiconductor Inc. Five new cases have also been added to the "Audits of High-Risk Accounts" section, examining well-known companies such as General Motors, Lipper Holdings, LLC, Geo Securities, Inc., Belot Enterprises, and Regina Company, Inc. The ninth edition fully integrates risk assessment standards recently adopted by the auditing community. What better training for the real world of auditing than to learn by studying real companies and situations!

Principles of Contemporary Corporate Governance, 2nd Edition ( Rapidgator - Ryushare - Uploaded )

   
Principles of Contemporary Corporate Governance, 2nd Edition
Jean Jacques du Plessis, Anil Hargovan, Mirko Bagaric, "Principles of Contemporary Corporate Governance, 2nd Edition
Download Filehost: Ryushare.com, Uploaded.net, Rapidgator.net "

English | 2010-11-22 | ISBN: 0521138035 | 506 pages | PDF | 2,3 MB


Principles of Contemporary Corporate Governance, Second Edition, provides a concise presentation of vital topics and emerging themes in corporate governance within the private sector, while maintaining the key elements of the successful first edition.

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